Every new team member joins the team in our design department is given a copy of David Airey’s bestselling book “Logo Design Love: A Guide to Creating Iconic Brand Identities”. David is my favorite logo and identity designer and the book is a beautiful piece of work focused on guiding designers on brand identity. I’ve read it more times than I can count and still pull it out when I need some identity inspiration.
Completely updated and expanded, the second edition contains more of just about everything that made the first edition so popular: more case studies, sketches, logos, tips for working with clients, insider stories, and more practical information for getting the job and getting it done right.
To learn more about Logo Design Love you can visit https://www.logodesignlove.com/book/.